@techreport{ZerresZerres, type = {Working Paper}, author = {Thomas Zerres and Christopher Zerres}, title = {Rechtsrahmen der Marktforschung}, series = {Schriftenreihe „Arbeitspapiere f{\"u}r Marketing und Management“ ; Nr. 17}, institution = {Hochschule Offenburg}, address = {Offenburg}, issn = {2510-4799}, pages = {10}, language = {de} }