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Potential for the Development of Service Business Models Through Digital Services and the Active Inclusion of Customers

  • As one of the most important branches of the industry in Germany and the European Union, the mechanical and plant engineering sector is confronted with fundamental changes due to ever shorter innovation cycles and increased competitive pressure. This makes it even more important to increase the level of service components in business models with a low service level, which are still frequently found in SMEs. This paper is dedicated to the changes that the individual components of a business model have experienced and will experience. Special attention is paid to economic sustainability, since service business models can also positively influence the long-term nature of a business. Seven interviews conducted with relevant companies serve as the empirical basis of this paper. The analysed effects of smart services and active customer integration are structured and summarized within the three pillars of every business model (value proposition, the value creation architecture and the revenue mechanic).

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Author:Gloria Bohn, Julius Taubert, Maximilian de Geus, Stefan SchweigerORCiDGND, Valerie Bass
Parent Title (English):Smart Services Summit - Smart Services creating Sustainability, (SMSESU 2022, Zurich, CH)
Publisher:Springer Nature Switzerland AG
Place of publication:Cham
Document Type:Conference Proceeding
Year of Publication:2023
Identifier:Im Katalog der Hochschule Konstanz ansehen
Release Date:2023/09/13
Tag:Customer integration; Knowledge management; Service business model; Smart services; Digitalization; Small and medium-sized enterprises
First Page:83
Last Page:91
Corresponding author: Stefan Schweiger
Volltext im Campusnetz der Hochschule Konstanz verfügbar.
Institutes:Fakultät Wirtschafts-, Kultur- und Rechtswissenschaften
DDC functional group:300 Sozialwissenschaften
Relevance:Peer reviewed nach anderen Listungen (mit Nachweis zum Peer Review Verfahren)
Open Access?:Nein
Licence (German):License LogoUrheberrechtlich geschützt