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Product development and product manufacturing are entering a new era, namely an era where engineering tasks are executed under collaboration of all involved parties. Engineers and potential customers work together mainly in a virtual world for the design and realization of the product. We address this so called “crowdsourcing” trend in the automotive industry that lowers cost and accelerates production of new car. Current practice and prior studies fail to handle data management and collaboration aspects in sufficient detail. We propose a PLM based crowdsourcing platform that applies best practices to the established approach and adapt it with new methods for handling specific requirements. Our work provides a basis for establishing an improved collaboration platform to support a Gig Economy in the automotive industry.
Times of high dynamic and growing new knowledge demand for entrepreneurial education and university engagement. Higher education institutions (HEIs) have established intensive knowledge and resources about entrepreneurial education and relating activities and formats over the last years. As smaller companies (SMEs) are increasingly experimenting with entrepreneurship, they seem to struggle with setting up entrepreneurial activities within their established corporate strategy and innovation structures. It is beneficial for them to collaborate with higher education institutions to minimize the risk and uncertainty associated with implementing entrepreneurship education (EE) and catch up with larger corporates. Further, research lacks a systematic characterization of EE activities in those companies and classification of collaboration formats. Therefore, this study uses qualitative research methods to analyze data from interviews conducted with two German SMEs. Our study contributes to a better understanding of EE in SME and respective HEI collaborations by (1) characterizing EE in SME and SME-HEI collaboration based on attributes and collaboration types defined by their locus of collaboration and intensity of knowledge inflow and (2) identifying differences among EE in SME and HEI. We provide implications to practice—corporate and university EE initiatives—for a more effective design and implementation of EE in SMEs and the SME-HEI collaborations themselves.