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adidas and Reebok
(2016)
The business plan is one of the most frequently available artifacts to innovation intermediaries of technology-based ventures' presentations in their early stages [1]–[4]. Agreement on the evaluations of venturing projects based on the business plans highly depends on the individual perspective of the readers [5], [6]. One reason is that little empirical proof exists for descriptions in business plans that suggest survival of early-stage technology ventures [7]–[9]. We identified descriptions of transaction relations [10]–[13] as an anchor of the snapshot model business plan to business reality [13]. In the early-stage, surviving ventures are building transaction relations to human resources, financial resources, and suppliers on the input side, and customers on the output side of the business towards a stronger ego-centric value network [10]–[13]. We conceptualized a multidimensional measurement instrument that evaluates the maturity of this ego-centric value networks based on the transaction relations of different strength levels that are described in business plans of early-stage technology ventures [13]. In this paper, the research design and the instrument are purified to achieve high agreement in the evaluation of business plans [14]–[16]. As a result, we present an overall research design that can reach acceptable quality for quantitative research. The paper so contributes to the literature on business analysis in the early-stage of technology-based ventures and the research technique of content analysis.
Alles fließt
(2016)
Present demographic change and a growing population of elderly people leads to new medical needs. Meeting these with state of the art technology is as a consequence a rapidly growing market. So this work is aimed at taking modern concepts of mobile and sensor technology and putting them in a medical context. By measuring a user’s vital signs on sensors which are processed on a Android smartphone, the target system is able to determine the current health state of the user and to visualize gathered information. The system also includes a weather forecasting functionality, which alerts the user on possibly dangerous future meteorological events. All information are collected centrally and distributed to users based on their location. Further, the system can correlate the client-side measurement of vital signs with a server-side weather history. This enables personalized forecasting for each user individually. Finally, a portable and affordable application was developed that continuously monitors the health status by many vital sensors, all united on a common smartphone.
Arbeit an der Zukunft
(2016)
Die Digitalisierung beeinflusst nahezu alle Lebensbereiche. Welche der durch sie möglichen »Zukünfte« eintreten wird, ist heute schwer zu erkennen. Klar ist aber: Die HTWG muss ihre Studierenden darauf vorbereiten. Und sie will die Zukunft selbst mitgestalten. Ein Weg dahin ist die Modellfabrik 4.0, die fakultätsübergreifend Lehr- und Forschungsansätze bietet.
Arbeitsrecht
(2016)