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In diesem Beitrag wird zunächst ein einführender Überblick über die Thematik eines Marketing-Controlling spezifischen Rechtsrahmens gegeben. Da die Datenerhebung, -verarbeitung und -analyse stets die Hauptfunktionsmerkmale eines Marketing-Controllings sind, stehen nach diesem Überblick die Rechtsgrundlagen eines Datenschutzes im Mittelpunkt der folgenden Ausführungen.
Dieses Forschungsvorhaben zielt darauf ab, individuelle Entrepreneure hinsichtlich ihrer Veränderungstendenzen zur Nutzung der Entscheidungslogik Effectuation und Causation zu untersuchen – insbesondere während des Gründungsprozesses. Basierend auf einem qualitativen Fallstudiendesign zeigen sowohl fallinterne als auch fallübergreifende Analysen, wie Entrepreneure zunächst an der effektuativen Logik festhalten und im Gründungsverlauf zu hybriden Logikformen übergehen. Der Beitrag zur Weiterentwicklung der Forschung zielt in drei Richtungen: Erstens schließt die Arbeit Lücken in der Effectuation-Forschung, indem sie Entscheidungsfindung von Unternehmensgründern auf individueller Ebene spezifiziert. Zweitens ermöglicht die Fokussierung auf die einzelnen Gründungsphasen ein besseres Verständnis der Veränderungstendenzen einschließlich der Kausalzusammenhänge (wann, wie und warum). Insbesondere werden Erkenntnisse zur Auffälligkeit von Veränderungssprüngen von einer Phase zur anderen geliefert. Drittens kann durch die Beleuchtung der verschiedenen Subdimensionen von Effectuation und Causation ihre zunehmend hybride Verwendung im Zeitverlauf der Gründung das Verständnis für transformative Prozesse entwickeln.
The present work proposes the use of modern ICT technologies such as smartphones, NFCs, internet, and web technologies, to help patients in carrying out their therapies. The implemented system provides a calendar with a reminder of the assumptions, ensures the drug identification through NFC, allows remote assistance from healthcare staff and family members to check and manage the therapy in real-time. The system also provides centralized information on the patient's therapeutic situation, helpful in choosing new compatible therapies.
A nonlinear mathematical model for the dynamics of permanent magnet synchronous machines with interior magnets is discussed. The model of the current dynamics captures saturation and dependency on the rotor angle. Based on the model, a flatness-based field-oriented closed-loop controller and a feed-forward compensation of torque ripples are derived. Effectiveness and robustness of the proposed algorithms are demonstrated by simulation results.
Ballistocardiography (BCG) can be used to monitor heart rate activity. Besides, the accelerometer should have high sensitivity and minimal internal noise; a low-cost approach was taken into consideration. Several measurements have been executed to determine the optimal positioning of a sensor under the mattress to obtain a signal strong enough for further analysis. A prototype for an unobtrusive accelerometer-based measurement system has been developed and tested in a conventional bed without any specific extras. The influence of the human sleep position for the output accelerometer data was tested. The obtained results indicate the potential to capture BCG signals using accelerometers. The measurement system can detect heart rate in an unobtrusive form in the home environment.
We compared vulnerable and fixed versions of the source code of 50 different PHP open source projects based on CVE reports for SQL injection vulnerabilities. We scanned the source code with commercial and open source tools for static code analysis. Our results show that five current state-of-the-art tools have issues correctly marking vulnerable and safe code. We identify 25 code patterns that are not detected as a vulnerability by at least one of the tools and 6 code patterns that are mistakenly reported as a vulnerability that cannot be confirmed by manual code inspection. Knowledge of the patterns could help vendors of static code analysis tools, and software developers could be instructed to avoid patterns that confuse automated tools.